At first Amazon was started in the name Cadabra in 1994 by Jeff Bezos. It went online as amazon.com in 1995. When started it was a small online store and today Amazon is the largest online retailer in the world. The company’s name amazon has become as big as the amazon river. It is the inspiration for other several online businesses and Amazon.com is the world’s third-largest information technology company by revenue.
As usual like every other startups, Amazon too was not accepted among people and today it was accepted globally as the best site to buy goods online. The secret behind their drastic success of the company is they mainly focused on the customer and perfectly predicted the future shopping methods. The initial business plan of the founder Jeff Bezos was so innovative and no other has this sort of idea jeff bezos idea was totally different from others. In this twenty first century there are many unsuccessful online companies among them Amazon was leading the market. Everyone accepted that Jeff Bezos unusual plan worked after all.
Today Amazon offers cloud-based storage, computing services, streaming of movies and songs for a flat annual subscription. Amazon started to move to next level of their business by selling everything from music CD, toys, sporting materials and now even groceries.
Jeff Bezos’s complete success was in breaking down the marketing expenses and invest in making the customer satisfied. They break down the advertising expenses and so they can give shipping free option for their customers. Free shipping and the lowest prices in the world. This made it a difficult option to ignore it. Everyone was attracted to buy from their website. But the secret of the company’s success is how they maintained their relationship with their customer.
There are many products launched by amazon. They rapidly launch a product when their sales or revenue gets down and during that time they would also come out with a new sponsor. Some of their products are
Amazon’s one of the biggest invention was Kindle e-book which is launched in November 2007. The Amazon Kindle was a series of
e-readers. Amazon Kindle devices enable the users to browse, buy, download, and read
e-books, newspapers, magazines and other digital media using wireless networking to the Kindle Store. The Kindle sales contributed a huge revenue to amazon.
Amazon Prime is a Membership in which we can receive benefits which includes free fast shipping, streaming of movies, TV shows, music, exclusive shopping deals, unlimited reading, and more. Free Same-Day Delivery in eligible zip codes are also available.
The Amazon Appstore is for Android handsets. It was started on March 22, 2011 and it was available nearly 200 countries.Developers paid nearly 70% of the price list of the app or in-app purchase.
ComiXology is a cloud based digital distribution for comics, with more than 200 million comic downloads. It was started on july 2007. It offers a selection of comic books and novels more than 100,000, comixology is available on Android, iOS, Kindle Fire, Windows and the Internet.In April 2014, it became a subsidiary of Amazon.
Amazon Echo is a smart speakers created by Amazon. The device would connected to the voice controlled intelligent voice assistant service Alexa. which responds to the name “Alexa”. The device is capable of voice interaction, music playback, making to-do lists, setting alarms, playing audiobooks, and providing weather, traffic and other real-time information. It can also control several smart devices acting as a home automation hub.
How many employees are working in Amazon?
According to statistics of 2017 there are 566,400 employees The number of full and part-time employees of the company between 2007 to 2017 are given below.
Revenue of Amazon:
Amazon.com is the world’s third-largest information technology company by revenue and it is the leading e-commerce retailer in the United States with 178 billion dollars revenue in 2017. Approximately 67 percent of the company’s revenue comes from online retail sales of electronics and other products, and 17 percent comes from retail third-party seller services.
Amazon is the head of innovation and he is the first in making things easier for their customers. They also provide an option for wish list and people can buy products by seeing ratings and comments given by the old patrons. It also suggest products which we are interested to buy. Their suggestion is based on the products and services we have bought. It allows many new entrepreneur to sell their products using their platform. The way it treats their customers from the heart, this is the secret of unbelievable success it has experienced. Amazon perfectly understood the needs of their customer and show’s how to do business in the best way possible.
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